Traveling WV: Holl's Chocolates

Holl's Chocolates headquarters in Vienna, Wood County W.Va. (WCHS/WVAH)

Holl’s Chocolates is a small, family-owned business that specializes in creating traditional Swiss chocolates. Their commitment to creating authentic Swiss chocolates grows out of the experiences of three generations of Swiss trained chocolatiers.

The history of Holl’s begins with founder Fritz Holl’s training as a Conditor in Switzerland. As a young man, Fritz was sent to Zurich to be an apprentice in his uncle’s Conditorei. (A Conditorei is a combination pastry shop, chocolate shop and café.) By the end of his three year apprenticeship, Fritz could make all the sweet delights found in a Swiss Conditorei, from chocolates and pastries to cakes and ice cream.

In 1958 Fritz immigrated to the United States. He made his way to Marietta, Ohio in response to an ad for a Swiss-trained chocolatier placed by Ohio dairy company Broughton’s.

In 1986 Fritz retired from Broughton’s, but he wasn’t ready to slow down yet. Friends encouraged him to return to his original training, and in April of 1986, Holl’s Chocolates was born in the founder’s kitchen.

As word of mouth brought more business, Fritz’s retirement hobby became a full-time job that required more room and more staff. In 1990, Holl’s Chocolates moved to its current location in Vienna, West Virginia.

As the store grew busier, Fritz’s son Dominique joined the family business and learned the craft of chocolate making just the way his father had 50 years earlier. Under the younger generation’s guidance, Holl’s began to adapt their processes to blend the best of the old ways with the best new methods in order to keep up with growing demand.

Today, Dominique and his wife Michelle continue to adhere to the quality standards set by Fritz and the service standards set by Elisabeth. After all these years, we are still committed to staying a small, focused company that does one thing well: making traditional, authentic, Swiss chocolates of the finest quality.

Taste the authenticity. Indulge in a box of Holl’s Swiss chocolates.

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